Earth Tones

Immersive Floor Projection, Kew Gardens, London

Earth Tones

Immersive Floor Projection, Kew Gardens, London

Client

Culture Creative

Location

Kew Gardens, London

Client

Culture Creative

Location

Kew Gardens, London

Project Details

A Walk Through Nature’s Palette

Earth Tones is a captivating audio-visual installation located along the 56-meter-long Holly Walk at Kew Gardens. This immersive floor projection combines vibrant visuals with a multi-channel musical score, transforming the iconic walkway into an evocative journey through the seasons.

Project Details

A Walk Through Nature’s Palette

Earth Tones is a captivating audio-visual installation located along the 56-meter-long Holly Walk at Kew Gardens. This immersive floor projection combines vibrant visuals with a multi-channel musical score, transforming the iconic walkway into an evocative journey through the seasons.

The Brief

Bringing the Seasons to Life

Kew Gardens sought an innovative way to engage visitors by showcasing the beauty and rhythm of the natural world. The goal was to create an installation that would reflect the cyclical nature of the seasons, using a blend of art, technology, and sound to deepen the connection between visitors and the changing landscapes of the gardens.

The Brief

Bringing the Seasons to Life

Kew Gardens sought an innovative way to engage visitors by showcasing the beauty and rhythm of the natural world. The goal was to create an installation that would reflect the cyclical nature of the seasons, using a blend of art, technology, and sound to deepen the connection between visitors and the changing landscapes of the gardens.

Our Response

The Cylcles of Nature

NOVAK responded by crafting Earth Tones, an installation that transforms Holly Walk into a dynamic, living canvas. Using cutting-edge floor projection technology, the piece presents an ever-changing sequence of colorful landscapes, capturing the essence of the seasons in vivid detail. The immersive visuals are complemented by a bespoke multi-channel musical score, designed to mirror the natural rhythms of the projections. This harmonious fusion of sight and sound creates a reflective and meditative experience, allowing visitors to immerse themselves fully in the beauty of nature’s cycles.

Our Response

The Cylcles of Nature

NOVAK responded by crafting Earth Tones, an installation that transforms Holly Walk into a dynamic, living canvas. Using cutting-edge floor projection technology, the piece presents an ever-changing sequence of colorful landscapes, capturing the essence of the seasons in vivid detail. The immersive visuals are complemented by a bespoke multi-channel musical score, designed to mirror the natural rhythms of the projections. This harmonious fusion of sight and sound creates a reflective and meditative experience, allowing visitors to immerse themselves fully in the beauty of nature’s cycles.

Credits

Credits:

Produced in collaboration with Culture Creative for Christmas at Kew 2022 
Direction, design and animation by NOVAK
Additional design by Darryl Ibbetson 
Music and sound design by Ed Carter
Technical installation by Graymatter Video
Event video and photography by NOVAK 

Credits

Credits:

Produced in collaboration with Culture Creative for Christmas at Kew 2022 
Direction, design and animation by NOVAK
Additional design by Darryl Ibbetson 
Music and sound design by Ed Carter
Technical installation by Graymatter Video
Event video and photography by NOVAK